SB Movers & Packers, a trusted relocation and logistics company serving Chandigarh, Zirakpur, Mohali and beyond, partnered with JSNJ Infomedia to transform its digital presence and streamline its customer-booking and service management processes. The key goals were to enhance brand credibility online, provide an intuitive booking experience for a wide range of services (house shifting, office relocation, car & bike transport, warehousing), and equip the internal team with tools for tracking, dispatching and analytics.
Challenges:
Legacy website lacked an efficient booking flow timed for mobile users; conversions were low for moving-service enquiries.
The business offered many service types (household shifting, office shifting, vehicle transport, international relocation, pet relocation) which required a flexible modular front-end. Information and quotes were handled manually via phone and spreadsheets.
Route- and location-based SEO (e.g., “Packers & Movers Zirakpur”, “Car Transport Chandigarh to Pune”) needed improvement to capture organic traffic.
Internal dispatch tracking and resource management needed automation so the operations team could assign vehicles, track jobs and generate reports efficiently.
Solutions provided by JSNJ Infomedia:
Created a fully responsive website using modern front-end (HTML5, CSS3, JavaScript) with backend integration (PHP + MySQL) enabling online booking forms for all services, including multi-city pickups and drop-offs.
Developed a Service Wizard allowing users to choose service type (house, office, vehicle), origin, destination, date/time, special requirements; triggers quote creation and booking confirmation.
Designed an Admin Dashboard: comprehensive view of all incoming bookings, auto-assignment suggestions for vehicles and crew, status tracking (scheduled → in transit → delivered), and built-in analytics for number of jobs, city-pairs, vehicle utilisation.
Built dynamic pricing and service-catalog modules: SB Movers can update service types, city-pair routes, vehicles and tariff tables without code changes.
SEO & performance optimisation: dedicated city-service landing pages, structured data (schema.org for LocalBusiness + Service), image compression, lazy loading, mobile-first design.
Security & reliability enhancements: user account system for repeat clients, SSL enforcement, secure file/document uploads, and daily backup procedures.
Outcome & Business Value:
The website’s new booking flow increased online enquiry conversions by approx. 52% in the first three months post-launch.
SB Movers expanded digital reach significantly: location-targeted pages began ranking in top 10 for key search queries like “Packers & Movers Zirakpur”, “Car Transport Chandigarh to Mumbai”.
Internal operations became more efficient: the dispatching team reported a 35% reduction in manual work hours, thereby reducing error rates and improving job-completion visibility.
The brand’s credibility improved: the fresh, professional digital presence reinforced trust among high-value clients seeking vehicle transport or interstate relocation services.